RetailCura becomes M&S strategic franchise partner for Cyprus, Romania

As of August 2026, RetailCura Holdings Ltd became M&S’ strategic franchise partner for Cyprus and Romania, bringing together its two long-standing franchise partners in Cyprus, Symeonides Fashion House Limited and Voici La Mode Limited, on a 50-50 partnership. This marks an important milestone for the M&S brand, creating one unified M&S business across the two markets as part of M&S’ strategy to work with fewer, more strategic partners, as it continues to reshape for growth.

The coming...