Cyprus Mail16 Jul 2026

Netflix under pressure to prove growth strategy in second-quarter results

Netflix under pressure to prove growth strategy in second-quarter results

Netflix is under pressure to reassure investors about its growth strategy when it reports second-quarter results later on Thursday, as its ​user engagement has faltered amid growing competition from traditional media ‌players, YouTube and mobile viewing.

The streaming giant has shed over a fifth of its value this year due to doubts about its growth efforts, including an ad business ​that is still far from becoming a major revenue stream....

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